Want to be more convincing? Bring your content and conversations to influential life by leveraging content with these three tips.
Let's talk about how you can be more influential. Get ready because I am about to teach you a critical cornerstone framework that I use in my speeches, for my clients, and what I teach everyone I work with on how they can become more influential. Let’s start at the beginning. If you didn’t already know, there are three steps to being influential. First, you observe, then you connect, and then you influence. So, if observation is our very first step in influence, then the next question is, well, what do I observe? What should I pay attention to? What should my little antenna to be on the lookout for? Answer: The Influential V.I.B.E.S. These are the five critical observations that will help you find your influential message - for any person, for any situation. And I’m going to walk you through them, right now! First, let’s break down what V.I.B.E.S. stands for: Values Identifiers Beliefs Emotional triggers Secret goals and desires VALUES We begin with what is important to your influence partner (or target market). Values are the core operating system of who we are as human beings. Your values help you determine what you perceive to be right and wrong, or what's good, and what's bad. They have been shaped by your upbringing, your experiences, your culture, your religious beliefs (or lack thereof), and possible traumatizing events. Your values drive your decisions. Just as your influence partner’s values drive theirs. Therefore, when you can align your influential goal with [...]
Constantly being advertised to is advantageous to those of us who use marketing for our OWN businesses, and I'm going to show you exactly HOW to utilize this influx of information.
If you have a business you want to promote, you need to be in the content creation game. It’s overwhelming. It’s difficult. And it never ends. Welcome, friend. Whether you’ve just hopped on this content creation train or if you’ve been riding these rails for a while, you will inevitably struggle to come up with new content, new topics, and fresh approaches. If you’re starting to feel burned out and struggling to come up with new approaches to your content, allow me to share with you one of my favorite ways to brush away the brain cobwebs and come up with new and enticing angles.
In this article I pull back the curtain and explain the REAL steps I took to double my revenues last year. This goes beyond a few simple marketing strategies. This is the real story.
Awkward sales conversations are the worst. Plan your next launch and drive more sales with this easy-to-follow influential strategy! Plus, grab the influence cheatsheet to help you plan a year of better sales conversations!
Personal influence is so much more than just what you say. (In fact, what you say is a small part of the influential process!) Here is a simple 3-step process for positive persuasion.
Frank Underwood personifies the "dark arts" of influence. Learn his best conversational influence techniques and how you can use them - in a positive and ethical way - to achieve your goals.
Selling seems to be all about putting your best foot forward, right? Well, that might not be the case. In certain circumstances, it turns out that admitting your flaws can be highly influential! Read more to discover how 1 technique can improve your sales, draw better clients to you, and set the groundwork for a successful working relationship!
Blogs, podcasts, and speeches are filled with inspirational rags-to-riches and “over night success” entrepreneurial stories that are meant to motivate and inspire. This is not one of those stories. We all can learn from and be motivated by the mistakes people have made on their entrepreneurial journey. The article is meant to demystify the process and help you see that mistakes are normal...and you have to make a few along the way. Here are 7 BIG mistakes that most people make...and how to get back on track.